Quest for Kickstarter

September 16, 2012 § Leave a comment

Group project ideation for Kickstarter products

If you haven’t heard of Kickstarter yet you may have been living under a rock, but let me help you emerge from your underworld and enlighten you about this incredible tool. By using crowd source funding many artists, designers, and even normal folk with great ideas have been financially supported to complete their projects. It is an online motivating machine with an international audience turning its gears.

Becoming known and receiving funding to turn your design ideas into reality are two of the challenges young (and poor) designers face. The second year students in IARc are getting a taste of that reality as we race to design three separate products that will ultimately battle to be sponsored on Kickstarter. Our project two weeks in has led the second year students on the adventure of market research and hundreds upon hundreds of ideation sketches. To say we hit the ground running this semester would be an appropriate description.

Over the time of two weeks we have been introduced to designing for strangers and felt the heat of justifying our assumptions about the global young adult is true. The next few weeks will be a test of our skills and knowledge as we vacuum form, laser-cut, heat bend, and mill out our ideas into beginning forms. Stay tuned in to hear about the successes and the lessons learned in the aftermath of the [2nd] year Kickstarter product adventure.

Contributed by Joy Waegerle – [2nd] year

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